Please contact the Sanders campaign, about their slogan.

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I've been in marketing my whole life! I've written hundreds of advertisements. I am a big supporter. I implore you all — please please please — contact the Sanders campaign and tell them not to use the slogan they are using right now. "Not Me, Us", psychologically to the casual reader and listener is saying, "don't vote for me".

The first two words are literally "Not Me". That slogan simply has to change as soon as possible.

Here are some guidelines about slogans.

  1. It has to be all positive, no negative words – like "not".
  2. Don't refer to the other side at all, it's all about your campaign.
  3. Keep it real short (3 words is good, 5 would really be pushing it)
  4. Keywords like, "You", "Us", are good because people love themselves.
  5. Keywords like, "Yes", "Believe", "Hope", are positive.
  6. Mysterious / grand keywords work too, like "Secret", "Truth", "Love"

Two examples…

A major failing of the Clinton campaign was their slogan. "Love Trumps Hate". Psychologically, this says, (to the casual reader), "Love Trump". And it has a negative word in it.

Alternatively look at Obama's slogan. "Yes We Can". It's all positive, it instills hope, it is forward thinking. Use that as the example, and drop this negative, psychologically confusing slogan.

Please! Please please please listen to this. I am without a doubt 100% right on this, and I really really want us to win this election.

Quickly off the top of my head…

We Are One

The us in U.S.

Yes to U.S.

Believe in U.S.

Believe in You

Yes to Truth

submitted by /u/SandersRepresentsMe
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SandersForPresident: search results – self:yes

The Chicago Tribune is attempting to get as many of the Bernie Sanders arrest photos taken down from the internet as possible by threatening legal action. The establishment is trying to censor Bernie’s civil rights activism, because it poses a threat to getting their preferred candidate through.

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The Chicago Tribune is attempting to get as many of the Bernie Sanders arrest photos taken down from the internet as possible by threatening legal action. The establishment is trying to censor Bernie's civil rights activism, because it poses a threat to getting their preferred candidate through. submitted by /u/lrlOurPresident
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SandersForPresident: search results – bernie

Michael Moore on Twitter: “A must-read, whether you’re for Bernie or not. Nobody has to make up their mind a yr in advance. But the facts must be told. We need the one who will CRUSH Trump. “20 Reasons Bernie Sanders Is The One To Beat Trump In 2020 (*Backed By Data)” (from Medium)”

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Michael Moore on Twitter: “A must-read, whether you’re for Bernie or not. Nobody has to make up their mind a yr in advance. But the facts must be told. We need the one who will CRUSH Trump. “20 Reasons Bernie Sanders Is The One To Beat Trump In 2020 (*Backed By Data)” (from Medium)” submitted by /u/writtox
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SandersForPresident: search results – bernie

While our Democratic leaders are busy shamelessly assisting Republicans in their right wing attacks on Ilhan Omar, Bernie Sanders and Elizabeth Warren are fighting in favor of the Teachers Strikes. Speaks volumes the difference in the priorities between Warren/Sanders and current Democrat leadership

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While our Democratic leaders are busy shamelessly assisting Republicans in their right wing attacks on Ilhan Omar, Bernie Sanders and Elizabeth Warren are fighting in favor of the Teachers Strikes. Speaks volumes the difference in the priorities between Warren/Sanders and current Democrat leadership submitted by /u/FlyThai
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SandersForPresident: search results – bernie

We should try not attacking other candidates and their supporters like rabid dogs this time.

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Seriously, it's not doing anything to help the old Bernie-Bro trope. Yeah, they're going to accuse us of various "ism's" either way, but that's hardly an excuse to act like we did in 2016. We're not an underdog unknown campaign anymore and we should act like it. Bernie has enough support and money to make a run for the entire primary -something that very few other candidates can say at this point. Bernie has a huge ground game waiting for him, also something that no one else has right now. We proved in 2016 that we have a serious shot at this, but here we are today acting like the media can just wipe it all away with a few well-timed stories. Spreading conspiracy theories and complaining about unfair treatment makes us look like losers from the outset. Winners don't complain, they compete.

submitted by /u/bjosephson
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SandersForPresident: search results – self:yes